A zero VOC exterior house paint is finally here!
Most zero VOC paints are geared towards interior painting applications. In fact, many contractors’ opinions are dated on the importance of zero VOC paints altogether. They ask… an exterior zero VOC paint? For what? A Touch of Color Painting is proud to help introduce an innovative exterior product.
Sherwin-Williams has introduced several new product lines here in 2012. Some products warrant an introduction and frankly, others do not. Sherwin Williams’ new innovative product is called Emerald. It is offered in interior and exterior Zero VOC formula. The most innovative is Emerald Exterior.
There are other (mostly independent) exterior zero VOC house painting products. When a huge company like Sherwin-Williams introduces a product, it sets the bar for others. Most likely, other paint manufacturers will compete and introduce a variety of exterior zero VOC products. More competition for exterior environmentally sound paints will help control the prices, but most importantly make exterior green applications more available. When it comes to exterior eco- friendly applications, this product was well needed.
The current market for eco-friendly paints has a demand primarily for clean interior air quality. As painting contractors and consumers, we should think of clean earth not just clean air within our homes. It is easy to get caught up in things that only directly affect our daily routines. Look at the total picture and how our actions affect others. But most importantly consider how our decisions affect our larger home, earth.